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Research

Catch up on our latest stories, from project launches and industry news to team updates and lessons from the work we do every day. All in our voice.

Free audits are our front door, so we see inside a lot of WordPress sites: the loved ones, the abandoned ones, and everything between. The same ten problems appear with almost boring reliability.
Every number here is the kind you end up citing in a deck, a pitch, or an argument. Organized by topic, updated for 2026, no filler stats padding the count.

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The team that writes these articles also builds our products: a free Elementor plugin and a Figma layout generator.

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Common questions

WordPress data and audit questions, answered.

WordPress powers 40.0% of all websites, according to W3Techs (October 2026). That is a 58.5% share of the CMS market, more than the next ten platforms combined, and WordPress has held the #1 CMS position in W3Techs’ yearly data for more than 10 consecutive years. See all the WordPress statistics.

Outdated plugins top the list, found on roughly 4 of 5 sites we audit. Other regular findings are mobile speed failing while desktop passes, admin accounts nobody can explain, backups nobody has ever test-restored and forms whose emails go nowhere. Most sites we audit have at least four of our ten common findings, and they usually persist because nobody owns the site after launch. See all ten findings.

Plugins. Patchstack counted 11,334 new WordPress vulnerabilities in 2025: 91% were in plugins, 9% in themes, and only 6 in WordPress core. When a site gets hacked, the entry point is usually an outdated plugin or theme, or a compromised admin account. Update everything on a schedule and delete plugins you don’t use, because deactivated code can still be attacked. See the security numbers.

About 70%. Baymard Institute puts the average at 70.22% across e-commerce. In our own audit data, stores using a one-page checkout see abandonment rates 10 to 20 points lower than multi-step flows. WooCommerce already offers one: its Checkout block, a single-page checkout, has been the default for new stores since WooCommerce 8.3. See the e-commerce statistics.

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