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Emergency Multi-Site Rebuild · Home builders · United States

Ownership dispute forced 9 website rebuilds in a month.

Nine US home-builder websites were stuck on a custom Laravel platform the client no longer controlled. They had no access to the code, server, or admin. We rebuilt all nine sites in about a month, with 200+ pages for each, on one WordPress template. The client now owns and controls the websites and hosting.

9 sites

Rebuilt on one WordPress template

~1 month

From crisis to all nine going live

200+ pages

Per site, from Laravel to WordPress

5GB+ per site

Images moved by custom script

About the Client

The client operates nine US residential home-builder brands. All nine websites ran on the same custom Laravel platform, with a shared structure and smaller brand-specific differences. The sites were also part of the lead-generation process. Visitors could request gated guides, floor plans, and portfolio information through forms connected to Constant Contact.

The Challenge

Nine lead-generating websites could disappear in less than a month with no backup. The developer who built and hosted the platform was no longer working with the client and was pursuing legal ownership of the websites and code. The server was also completely under the developer’s control.

The client had:

There was no practical way to create a conventional backup because the client did not control the server. And each site had more than 200 pages and more than 5GB of images. The lead-generation workflows posed another problem. Nobody on the client side could fully explain how the system worked. We had to reverse-engineer those workflows from the live websites before losing them forever.

Our Approach

We treated the live sites as the source of truth and rebuilt the shared platform around one reusable WordPress template.

WordPress template

All nine sites shared the same core structure and functionality, so we did not rebuild them nine separate times. We built one WordPress template, consolidated the shared functionality, and adapted it for each of the nine brands. Each site retained its required brand-specific content and structure while moving off Laravel.

Website images

The sites contained more than 5GB of images each, including portfolio, floor plan, and project imagery. Manually downloading and replacing that volume across nine sites was not practical. We wrote a Python script to pull the images from the live sites, rename them using a consistent convention, and upload them to the correct locations in WordPress.

Lead Generation

Free Guides

The sites offered industry PDF guides through popups and on-page forms. Visitors submitted their details, received the guide by email, and were added to Constant Contact. We rebuilt that workflow so the lead and guide delivery continued to work on WordPress.

Floor Plans and Portfolio

The floor plan system was connected to the portfolio. Visitors could request a floor plan through a form, after which the plan became available on the site for 24 hours rather than being sent directly by email. That relationship was not documented anywhere on the client side. We had to reverse-engineer it from the live sites and rebuild that workflow in WordPress.

The Outcome and Value

All nine websites were moved to WordPress in about a month, giving the client full access to the sites, code, and hosting instead of relying on a platform it no longer controlled. The rebuild preserved Constant Contact, Free Guides, Floor Plans, and Portfolio workflows, so visitors could still request information and become leads. Our team’s rebuild also prevented losing website-generated opportunities and eliminated the cost and disruption of recreating its websites and lead-generation processes from scratch.

Before and After

Requirements

Before

After

Platform

Custom Laravel, disputed

WordPress the client controls

Access

Live sites + domain only

Code, hosting, and admin access

Sites

9 at risk of deletion

9 live

Pages

200+ per site

200+ per site migrated

Images

5GB+ per site on live servers

Migrated by custom script

Lead capture

At risk

Recovered

Guides & plans

Undocumented

Rebuilt in WordPress

Tech and Tools

WordPress

Elementor

Laravel

Python

Services Provided

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2,800 pages rebuilt in 5 days.

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