001
About project
On the assignment of our partner agency MPG, we created a project for the internationally known M&Ms brand, which aimed to promote and activate customers and candy lovers. Our task was to develop an application that served as a tool for giveaway promotion, enabling promo teams to use it on tablets during numerous activations throughout Serbia.
002
Concept
Bringing a well-known brand closer to the participants of the giveaway promotion. We used the brand’s recognizable mascots and animated candies, and we want users to take with them positive emotions associated with the M&Ms brand.
003
Typography
004
Colors
004
Characters
and graphic
Team behind this
project
Project management
Uroš Miljković
Creative direction
Nemanja Radović
Art direction
Nemanja Radović
Igоr Popović
Design
Filip Stamenković
Development
Marko Bukovac
Other projects
EMA
Elmark
Hydrolyzer
Balkan Business Forum
Table & Beyond
Aspire Dental Wellness
Wainhal
Reina En Ti
Ines Klara
